India 'loses 10m female births'

More than 10m female births in India may have been lost to abortion and sex selection in the past 20 years, according to medical research. Researchers in India and Canada for the Lancet journal said prenatal selection and selective abortion was causing the loss of 500,000 girls a year.

Their research was based on a national survey of 1.1m households in 1998. The researchers said the "girl deficit" was more common among educated women but did not vary according to religion. Read more

PS: Me thinks if this trend goes, guys will find it tough to get married! Seriusly!

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Ariyaatha pillakku choriyumbol ariyum!

As a kid/teenager, my only source of information to learn malayalam was Manorama Publications' Balaram, a children's fortnightly and my granny. I still vividly remember how she used to teach me the basics of malayalam whenever I come to Kerala on vacations. My granny was also a great source of amazement for me as she used malaylam proverbs or the so called "pazham chollu" every now and then. These proverbs, though small in length and use, had deep insights! Though I can read/write Malayalam today, thx to Balarama and my granny, I used to miss her proverbs a lot. But not anymore!! Thanks to this Wikipedia link , forwarded to me by Vinay

Amul Hits...

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Trigger Jeans Showroom!

Trigger Jeans, a wholly owned brand of KG Denim Ltd. has opened its first stand-alone store in Coimbatore. The showroom, inagurated by ace drive Narain Karthikeyan two days back is in Arts College Road, Coimbatore. KG Denim launched the "Trigger" brand of jeans in the year 1995, positioning it as a trendy high quality jeans brand offering the best value. The brand within a very short span has risen to the status of market leader. The brand was only one of the two brands to be awarded the Indis Brand Equity Fund by the Government of India to promote "Made in India" labels worldwide. The Trigger brand is promoted extensively through TV, Print and Outdoor media. The advertising campaign is handled by HTA portraying various passions in the life of a jeans wearer and aims to make "Trigger My Passion" the new buzzword among the younger generation and also making Trigger Jeans their hot favorite. TRIGGER intends to open 100 showrooms in the next 12 months. 25 sho

Peak Day Blues

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